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3 Birds with 1 Stone – Prevent Refunds, Up-Sell, and Get Customer Feedback

The hot summer months are here.  With the hot days come dry lawns and for us that means two things:

  1. - Mowing customers say, “Your crew was not here last week!  I did not see any difference in my lawn.”
  2. - Sales are few and far between, especially to new customers.

Therefore, we have implemented a new door-hanger designed to let our customer know when we were there and to up-sell to our current customers.

Here’s a look at our “We were here” door hangers:

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Notice the two main features:

1.  The details about our visit (date, crew, and time)

2.  List of services with an opportunity for our crew to recommend a service.

Also, this is a great opportunity for us to receive candid feedback from our customers, so we have included a web address where our customers can leave feedback.

Do you have a leave-behind for each time you do a service?  Why not?

We have found that customers appreciate the notice, that the opportunity to up-sell is foolish to pass up, and that the feedback is vital to improving our service.

FYI:  Cost for printing 3000 of these on cardstock in black ink was $128 including shipping.

Please share any ideas you have for customer leave-behinds in the comments.

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